Published: Wed, March 29, 2017
Technology | By Ramiro Moody

Comcast to expand streaming service amid cord-cutting trend (CMCSA, DISH, T)

Matt Strauss, Comcast Cable's EVP and GM of video and entertainment services stated in an interview previous year, "While Stream is, at the moment, comprised of a skinny bundle, the strategies behind Stream is much more around how we're going to transform the overall end-to-end customer experience, and Stream is just one example of how we are expanding into that terrain". According to sources, the impending Xfinity Instant TV is said to be a revamped variant of Stream.

Reports suggest that Comcast (NASDAQ:CMCSA) is planning to expand its over-the-top streaming service across the us later this year. According to a new report, the company is now planning a major expansion by relaunching and rebranding Stream and offering it everywhere Comcast offers its internet service. The service will include key broadcast networks and also give subscribers the option to add sports channels such as ESPN, as well as Spanish channels like Univision and Telemundo. Comcast has not announced pricing or expected launch timing for Xfinity Instant TV, and whether the new offering will support the MSO's cloud DVR service. With this service, Comcast will reportedly be able to cater to homes using high-speed internet.

Xfinity Instant TV will be aimed at high-speed internet subscribers who can not afford or do not want to pay for bigger cable bundles, the sources said.

Who are Xfinity Instant TV's competitors?

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Comcast may also be laying the groundwork to offer this - or some other - streaming service on a nationwide basis.

In the meantime, Comcast's stock was trading at$ 37.11 a fall of $0.27 or 0.72%.

Sources tell Reuters that the service will be re-named "Xfinity Instant TV", will be priced between $15 and $40 per month, suggesting there will be more options than now available. Another big part of the strategy is that Comcast hopes the skinny bundles become stepping-stones for subscribers to upgrade to full-blown pay TV. "Therefore, Stream TV data usage will not be counted towards your XFINITY Internet monthly data usage", asserts Comcast on its support page. And if it's anything like Stream - which, by all means, it appears to be - it likely won't count against Comcast subscribers' internet data caps.

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