Published: Thu, June 15, 2017
Sport | By Noel Norman

Apple allows in-app tipping for content creators

Apple allows in-app tipping for content creators

This is set to hit the massive tipping economy in China where users pay content creators small sums of money via digital wallets. Earlier, Apple used to tax 30 percent for its in-app purchases.

Chinese app-developers argue that users are simply showing their appreciation by tipping the authors of articles or other content or service providers, but Apple believes tipping is just like buying a song or a piece of video. It will be an alternative way to get the creators paid without the need for an ad revenue sharing scheme.

Developers aren't entirely miffed about the change (first highlighted by 9to5mac), because the API allows for submitting app reviews without having to leave the app. Case in point: New York Magazine is reporting that some people recently tried to release a Pepe-themed game on the App Store, but they were summarily rejected due to the fact that Apple now recognizes Pepe as an offensive symbol.

The notion that something like this appears in the App Store - which Apple is supposed to keep close tabs on - is noting short of infuriating and inexcusable.

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Lin said that in spite of the poor grammar and punctuation associated with the VPN app's title and description, the app was bringing in $80,000 a month in revenue, according to Sensor Tower, an app analytics platform. Clicking the Account link on the front page of the Mac App Store will do the same. But as Medium blogger Johnny Lin found out, the mechanism that Ngan Vo Thi Thuy exploited involves tricking gullible users in the app and spreading awareness of the app through ad listings on App Store searches. The app's "free trial" for an "anti-virus scanner" costs $99.99 for a 7-day subscription. Unfortunately, Apple has no filter to sift through search ads as of now. For many legitimate app developers, this is a cumbersome, time-consuming, and capricious process.

According to United States tech media TechCrunch, Apple's move could take tipping out of the grey area, and more app developers might institute digital tip jars as an alternative way to get creators paid without having to offer ad revenue sharing.

There are tens of thousands of high quality apps on iOS, but there are also some that do little to nothing and will charge you large amounts of money for the privilege. Subscriptions are astonishingly easy to opt into via TouchID and exceedingly hard to cancel (PSA: instructions here).

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